Joggler problem

I tried a couple of different OS's on my new Joggler tonight. Then tried to install squeezeplay with the following method ...

I followed these instructions ...

1. Download Reflash system for Openpeak here ==> https://birdslikewires.net/openframe-flash
2. Download Ubuntu 18.X and install image on reflash stick ==> https://birdslikewires.net/debian-for-openframe
3. Write image to Openpeak. Wait until image is written and Openpeak shuts down.
4. Log in
Username: of
Password: joggler
5. Update build
sudo apt update
sudo apt upgrade
Note: I answered 'N' (default) to 2 requests, because answering yes, on a previous attempt, broke things.
6. Update the 'of-' scripts
sudo of-update
7. go to
cd /usr/local/sbin
8. Install squeezeplay
of-install squeezplay

Everything was going well, but I now have a system that's in an infinite rebooting loop.

I see the O2 logo. Then the squeezeplay boot screen. Then, after a couple of minutes, it flashes black and goes back to the O2 boot screen.

Any idea what's going on?

Thanks,
Damian